Saturday, 26 November 2011

Skills Development: Planning



Planning the thriller was done completely differently to planning this music video. I have to say I think planning for a music video was slightly harder than for a thriller. This is because we had to plan alot more. We started from the beginning, with a song, then with the artist and her image, then planning the whole music video. For the thriller, we had a story with a beginning, middle and end  and then the locations were pretty easy to find and film in. Whereas for the music video, you have there isnt a strict storyline so to keep the audience interested we had look for numerous locations and stuff. Also, planning wise, it was a must that our pitch was prepared to the fullest with every single little detail possible.
We planned everything as group, we worked really well together in the beginning and we were all pretty much on the same page, with similar ideas about the different aspects for our video. Last year, the actor in our opening was in our group but this year we had an artist from outside of our group. This meant that we had to film when our artist was available, which was pretty much every time we asked her to. Renee was really nice and dedicated to helping us. :)
Because we filmed over the holidays, we created a schedule on where to film on what day. We had to look at timings as well, as we needed to film both in the day and evening.
I think the thriller was easier in some ways because it was just the opening so we didn't need lots of locations, in our case just two. We didn't need lots of people or props.
As an individual, I had to remind myself that this was a music video from time to time and that we needed our video to promote the artist (which meant lots of close ups, lots of shots of her) and we have to keep the audience interested and that we aren't making just an opening (which means a storyline, different lighting, locations etc)

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