Thursday, 29 December 2011

Do's and Don'ts of design work



The Do’s and Don’ts of Design Work

In lesson Rebecca went over the vital thing we need to take into account when doing our digipack’s and the things we had to make sure we didn’t do. These are the things she advised:

Do’s:
·      Use clear font – make it noticeable and easy to read
·      Use appropriate sizes for images and font- make the artist bigger than the font, so that the artist dominates and no the other way round.
·      Use clear photos that are in focus
·      Be careful where you place the font – it must follow conventions of your genre and must be clear from a distance.
·      Only use three different colours and font’s maximum throughout the whole ancillary product
·      There must be a visual link throughout the whole digipack and advertisement.
·      Use appropriate industry logos and conventions, properly positioned – barcode, date, copyright, titles, artist name.

From looking at previous students ancillary products the teachers were able to establish the common faults. To help prevent use from making the same ones they have made us very aware of them and advised use what not to do:

 Don’ts:
·      Don’t stretch any images – this will make them distorted and also become out of focus – thus losing a lot of the quality of your digipack.
·      Don’t use any unnecessary effects – any use of effects has to be clearly explained and justified and you need to be able to prove that your use on any effect is still following conventions of your genre.
·      Don’t use layer styles
·      Don’t place text across the artist’s face – this will just over power the artist because you won’t be able to see them clearly and the artist meant to be the focus of the digipack.
·      Don’t use a font simply because you like it. – the font that you choose must be linked to your genre and represent the image you are trying to portray of your artist.
·      Don’t feel you need a separate photo on every panel – be creative.

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