"In a world ordered by sexual imbalance, pleasure in looking has been split between active/male and passive/female. The determining male gaze projects its fantasy onto the female figure which styled accordingly."
Laura Mulvey, 1992
From this theory I learnt that the kinds of representation of women you could see in some music videos, mainly hip hop/ R n B, are them having the 'ideal' body, dressed in fitted clothes and dancing around in the background. They are objectified. Theres normally a group of women and are usually shown in promiscuous angles and/or slow motion. An example of an artist who does this is 50cent. Missy Elliot and Alicia Keys challenge this.
An example of this is That Candy Paint by E40.
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