REASERCH

What Is The Function Of a Music Video?

A music video is like a short film including a combination of a song and imagery, this is normally produced for promotional purposes. Modern music videos are normally made and used as a marketing device so that they can promote the artist and so that the music recording will sell. Although music videos came out much earlier they became important in the 1980s. 


Artists have become even more famous and well know from their music video's. Some artists become iconic from doing something spectacular in their music videos. Britney Spears for example if a really good example of a person who made their music videos promote what kind of artist she was and how she wanted to portray herself. as you can see below she has changed her image considerably;    


     
                                                            



The Beatles:


                                        


                                   
In 1964, The Beatles starred in their first feature film A Hard Day's Night, directed by Richard Lester. This was Shot in black-and-white and presented as a mock documentary, the structure was loose musical fantasia interspersing comedic and dialogue sequences with musical ones. The musical sequences were basic templates on which many more later music videos were modeled. It was the direct model for the successful US TV series The Monkees (1966–1968) which similarly consisted of film segments that were created to accompany various Monkees songs. Here is the music video my the Beatles;